1. Ad quality
Dable provides you with quality ads. Only the ads that passes a stringent inspection system is shown on the site, and only clean ads without provocative or illegal contents are supported.
2. Ad targeting
[1] Context targeting: Ads with high relevancy with contents that are being read by a visitor are given priority.
[2] Interest targeting: Ads that fit the general or recent interests of a visitor are given priority.
Category Analysis
Traffic by categories according to the categories in your website.
User Action Analysis
User action records such as Item View, Search, Visit and so on.
Gender Analysis
Shows users by gender. Demographic data is an estimate based on data collected by Dable, so use it only as a reference.
Age Analysis
Shows users by age group.
Termination of Dable service
The following items detail the conditions of an invalid click and such activities may become grounds for termination of service.
The above is not an all-inclusive list of cases considered as invalid clicks. Invalid clicks by a media company may cause trust issues, resulting in lowered CPC rates. Please take care to ensure that not even a single invalid click occurs.
Notification of site termination
If terminating the operation of a website currently using Dable services, please inform us of the termination via email.
Publishers using Dable’s recommendation as well as ad widget can review ad outcome through the Ad Performance menu in the administrator dashboard.
Today so far
Review today’s ad revenue. Ad revenue will change depending on the time the data was reviewed. You can compare today’s ad revenue to yesterday’s data. It also displays expected monthly revenue. In addition, it displays in real-time which ad in which widget is being clicked on.
Daily Report
Displays daily ad revenue for the selected period. For a widget that includes an ad, you can review the number of impressions and viewable impressions, viewable impression rate, number of clicks, vCTR, CPC, CPM, vCPM and expected revenue. Expected revenue does not consider clicks via invalid traffic and as such is not the confirmed amount. If you are using multiple widgets, you can review outcomes per widget.
Monthly Report
Displays monthly ad revenue for the selected period. You can review the confirmed revenue that excludes invalid traffic revenue from the expected revenue for the appropriate month.
Daily Report – All Sites
If multiple service names (websites) are registered to an account, you can review the daily revenue from all service names (websites)..
Monthly Report – All Sites
If multiple service names (websites) are registered to an account, you can review the monthly revenue from all service names (websites).
Ad Performance – All Sites
If multiple service names (websites) are registered to an account, you can review the revenue per service name (website).
Register account information
Please register the necessary information in the Admin dashboard when first registering for an account to allow ad revenue settlement.
[1] Corporate business / sole proprietorship
[2] Individual
– Bank book upload guide: Capture or scan a copy of the bank book under ownership of the name used in the application with the name, bank name, and the account number displayed clearly in its entirety. Ensure that the text and the numbers are clearly identifiable when uploading.
– Citizen registration number: If you register with a citizen registration number different from that of the name used in the application, ad revenue cannot be paid out.
* Entered citizen registration numbers are stored in an encrypted form in the system once validated and processed. Stored citizen registration numbers are only used for the purpose of settlements by the staff in charge.
Modifying account information
[1] Corporate business / sole proprietorship
When you want to modify the account information, you should re-upload business registration certificate and copy of the first page of bank book in Ad Performance > Payment in Admin dashboard.
[2] Individual
You should delete existing account information and re-upload new information. If you want to receive a copy of your bankbook under a different name, not your name, it is essential to verify your relationship. For specific procedures, please contact through e-mail.
1. Settlement schedule for corporate media companies
Ad revenue is paid out using the following 3-step procedure.
2. Settlement schedule for individuals
Ad revenue is paid out using the following 2-step procedure.
3. Settlement schedule for individuals residing overseas
Ad revenue is paid out using the following 2-step procedure.
4. Payment outside of schedule
Please note that Dable does not pay out ad revenue in advance outside of established settlement schedule.
Too many widgets on a single page has two adverse effects. It interferes with a user’s content consumption and has a negative effect on individual widget outcome.
Interfering with a user’s content consumption
First, interfering with a user’s content consumption leads to a worse user experience. This naturally results in lower return visit rates and decreased sales.
Negative effect on individual widget performance
Indiscrete display of widgets increases the possibility of displaying the same recommendation items and ads. Displaying identical items brings about lowered CTR for individual widgets and can ultimately lead to decreased sales.
Dable recommends a maximum of 5 widgets in a single page. Please note more than 6 widgets in a single page is prohibited by Dable policy.
Zoom-In — Enlarge the image by placing the mouse over the thumbnail. If you move the mouse to an area other than a thumbnail, the image that has been enlarged will be reduced.
Smart Resizing — Automatically resize the image to match the optimal image proportion (16:10) for the widget. You can minimize the cut-off area.
You can add the additional information using other features of widget in Admin dashboard.
Summary — Provide summarize information about article before user click the slot.
Registered Date — You can add the registered date of articles.
Author — You can add the author of articles.
Category — You can add the category of articles.
Content block — If user no longer wants to see the article or advertisement recommended in the widget, user can block the content directly button when you mouse over the item.
1. Article_bottom widget
A widget that is most effective when placed at the end of a content, or in the bottom section of a content.
As contents that target the interests of a visitor are recommended while at the same time providing ads that is related to the body of the contents, the bottom section is the best location for maximizing ad revenue.
Please take care of the location as adding this widget to the top section may have an adverse effect on the purpose of the visitor and result in an early exit.
2. Sidebar widget
A widget that is optimized for side areas (left and right of the body). You can use this widget in addition to the bottom section widget to increase ad revenue. If you are using a theme among CMS that do not provide side areas, left or right widgets may not show..
3. Secret widget
A secret widget is shown when a visitor who has consumed a content up to the mid- or bottom sections scroll back up to the top.
The widget is hidden when first landing on the page and is only displayed when a visitor has consumed the content to a certain point then scroll back up, and is best located immediately before or after the content title.
It can be used simultaneously with the bottom section widget to serve both a visitor who has read the entirety of the content or a visitor who scroll back up after reading a content halfway through.
4. In-article widget
이As its name implies, this widget is displayed in the midst of the body.
It can be difficult to cater to visitors who close the window after reading a content halfway through using the bottom section widget or the secret widget.
By using the in-article widget, recommended contents and native ads are displayed together in the middle of a content to entice a visitor to a different content or click on an ad.
5. Infinite feed widget or Full-width widget
Infinite feed widget and bottom section full widget is best used at the very bottom section of a websites, generally a location that is difficult to generate revenue.
[1] An infinite feed widget increases the widget slot number as a visitor scrolls down, displaying contents and ads according to the wants of a reader. This allows 120% utilization of the bottom-most section, an area with the lowest revenue rate.
[2] A Full-width widget is a widget developed for the bottom-most section as with the infinite feed widget, and is designed to occupy 100% of a website’s horizontal area. With an eye-catching look designed to attract visitors, it has an UI layout to give contents a rich feeling,
