Review Ad performance

This post is also available in: 한국어 English Tiếng Việt

Review Ad performance

Publishers using Dable’s recommendation as well as ad widget can review ad outcome through the Ad Performance menu in the administrator dashboard.

Today so far

Review today’s ad revenue. Ad revenue will change depending on the time the data was reviewed. You can compare today’s ad revenue to yesterday’s data. It also displays expected monthly revenue. In addition, it displays in real-time which ad in which widget is being clicked on.

Daily Report

Displays daily ad revenue for the selected period. For a widget that includes an ad, you can review the number of impressions and viewable impressions, viewable impression rate, number of clicks, vCTR, CPC, CPM, vCPM and expected revenue. Expected revenue does not consider clicks via invalid traffic and as such is not the confirmed amount. If you are using multiple widgets, you can review outcomes per widget.

Monthly Report

Displays monthly ad revenue for the selected period. You can review the confirmed revenue that excludes invalid traffic revenue from the expected revenue for the appropriate month.

Daily Report – All Sites

If multiple service names (websites) are registered to an account, you can review the daily revenue from all service names (websites)..

Monthly Report – All Sites

If multiple service names (websites) are registered to an account, you can review the monthly revenue from all service names (websites).

Ad Performance – All Sites

If multiple service names (websites) are registered to an account, you can review the revenue per service name (website).

This post is also available in: 한국어 English Tiếng Việt