Remarketing is a targeting option that can be set for conversion actions tracked by Dable scripts.
Several scenarios can come out based on the conversion scripts installed on the landing page.

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More on Conversion Scripts

  • To use remarketing, you should have Dable conversion script installed on your landing page.
  • Conversion script installation guide can be found on the Conversion Script menu. 
  • If you narrow your target too much when there is not enough target user (e.g. campaign has just started), reach and budget spending may decrease significantly.

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